The 2022 Albuquerque International Balloon Fiesta had a total economic impact of $203 million on the Albuquerque economy, according to an economic impact study conducted by Forward Analytics.

Source: https://www.abqjournal.com/2571689/albuquerque-balloon-fiesta-generates-millions-for-new-mexico-economy.html

The fiesta has morphed into one of the most photographed events in the world, now based at Balloon Fiesta Park.

Source: https://federalnewsnetwork.com/business-news/2023/10/albuquerque-international-balloon-fiesta-brings-colorful-displays-to-the-new-mexico-sky/

The race has been held in the United States only 13 times before, and this marked the fifth time the Albuquerque International Balloon Fiesta played host.

Source: https://halifax.citynews.ca/2023/10/11/french-ballooning-team-goes-the-distance-to-finish-ahead-in-prestigious-long-distance-race/